Products

What Dispensaries Love to Promote in Delivery Specials

With cannabis delivery services gaining momentum in legal markets, dispensaries are intentionally designing promotions around select product types to boost engagement and encourage repeat business. From welcome deals for new customers to limited-time offers on trending items, a handful of products consistently take center stage in these campaigns. This isn’t by chance—these items are typically fan favorites and offer solid profit potential for dispensaries looking to stand out in a competitive landscape.

Here are the top product categories dispensaries like to promote and bundle in delivery deals:

1. Pre-Rolls

Pre-rolls remain a top-tier promotional product due to their convenience, affordability, and broad appeal to both novice and seasoned consumers. Many dispensaries offer deals like “Buy an eighth, get a pre-roll for $1” or “Free pre-roll with delivery orders over $50.” Because they’re inexpensive to produce and easy to upsell, prerolls act as the ideal bonus item in delivery promotions.

2. Vape Cartridges

Vape cartridges are one of the most frequently discounted items in delivery bundles. Their popularity stems from their portability, discretion, and wide strain availability. Dispensaries commonly offer mix-and-match cartridge deals—such as “Buy two, get the third half off”—especially with their in-house or white-label brands. These deals help push inventory quickly and attract consumers who prefer low-odor, no-fuss consumption.

3. Gummies and Edibles

Gummies are the sweet spot of cannabis edibles when it comes to delivery specials. Thanks to long shelf lives and controlled dosages, dispensaries routinely offer BOGO (buy-one-get-one) or percentage-off discounts on edible purchases. Gummies also appeal to a wide demographic, making them one of the most effective products for attracting new customers via delivery.

4. Eighths of Flower

The cannabis flower remains the cornerstone of dispensary sales, and it’s no surprise that eighths (3.5 grams) are frequently at the center of delivery discounts. Dispensaries may offer tiered deals like “Buy two eighths, get 15% off” or bundle lower-shelf flower to encourage bulk purchases. Promotions often rotate based on inventory and strain popularity, providing flexibility in inventory management and pricing strategies.

5. Disposable Vapes

Unlike traditional cartridge-and-battery setups, disposable vapes offer simplicity, making them a favorite item for on-demand delivery. Dispensaries use these products in introductory promotions aimed at curious customers, offering deals like “Spend $75, get a free disposable.” The growing popularity of solventless and live-resin disposables adds premium options for promotions.

6. Topicals and Wellness Products

While not always the first product that comes to mind, topicals—including creams, balms, and roll-ons—are often featured in delivery discount campaigns targeting wellness-conscious consumers. Some dispensaries use these in loyalty promotions or as add-ons for larger purchases to introduce customers to non-intoxicating products.

7. Bundled Gift Packs

To simplify customer choice and increase average order values, many dispensaries are creating pre-selected bundles that include a mix of flower, edibles, and accessories. These curated boxes are especially popular around holidays and local events and are offered at a discount when ordered through delivery platforms.

Final Thoughts

Promotional cannabis delivery deals aren’t just about moving product—they’re about creating a consistent and satisfying customer experience. By leveraging popular products like pre-rolls, vapes, and edibles in smart, value-driven campaigns, dispensaries can increase customer retention and stand out in an increasingly crowded marketplace. With competition heating up in both recreational and medical markets, delivery deals built around these top-performing products continue to be a driving force behind modern dispensary marketing.

Related Blog: Favorite Cannabis Delivery Deals: A Dispensary Customer’s Go-To Picks